Asger vs HubSpot Agencies

The problem

You need help with HubSpot, so you hire a certified partner agency. Diamond tier, 100+ certifications. They promise a custom implementation.

Then you get reality:

The “custom implementation” is the same lifecycle stage template they use for every client—your brand colors swapped in. The person doing your work got certified 3 months ago and is following a checklist.

When you ask why you need Marketing Hub Enterprise, they list features—conveniently leaving out that Professional covers 90% of your needs. They’re incentivized to upsell. More seats, higher tiers, more add-ons. The agency benefits when you spend more.

When something breaks, you submit a ticket. Three weeks later, you get a solution that requires upgrading your HubSpot tier.

How I’m different

• No upselling incentives. I’m not a HubSpot partner. I don’t get kickbacks for pushing you to higher tiers. I’ll tell you when Professional is enough—or when HubSpot isn’t the right tool.

• Custom builds, not templates. I build lifecycle stages, lead scoring, and workflows that match your actual business. Not a cookie-cutter template with your logo.

• Direct access. No ticketing systems. You Slack me, I investigate, I fix it. Same day for quick adjustments, immediate timeline for complex work.

• Hands-on implementation. I build complex workflows, set up custom properties, implement tracking, debug integrations, and fix broken implementations from previous agencies.

Pricing

HubSpot agencies: $5,000–$15,000/month retainer, 6-12 month minimum. Plus pressure to upgrade your HubSpot tier.

Me:

• Hourly: 1,500 kr/hour
• Fixed projects: 15,000 kr–75,000 kr (migrations, workflow builds, integrations)
• Embedded: 40,000 kr–120,000 kr/month, no minimum

HubSpot expertise without the partner program economics.

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Book a call and we’ll figure out if working together makes sense.